Give every rep a clear answer to who they should work next.
InMarketIQ builds Customer DNA from your wins, losses, and strongest customers. It matches those attributes across 14 million U.S. company websites, identifies the people researching relevant topics, and gives each rep a prioritized buyer list with the evidence behind every priority.
More activity cannot rescue the wrong opportunities.
A full calendar is not the same as a healthy pipeline. When reps spend their best hours on poor-fit companies, the quarter gets harder before a deal even starts. Give them a better starting point: people at companies like your best customers, showing their own relevant research.
Make the next conversation worth your rep’s time.
Start with a reason to win
Find companies that share the characteristics of customers you win and serve well.
Reach a person, not a signal
Identify the individual researching a relevant topic inside a company that fits.
Make outreach more relevant
Give the rep company-fit evidence and research context to prepare a useful conversation.
Stop repeating poor-fit pursuits
Feed wins, losses, and disqualifications back into who your team works next.
From another name to a reason to call.
Imagine your team sells warehouse automation. Here is what makes one person worth a closer look.
Multi-site fulfillment
Your strongest customers operate complex fulfillment networks, not simply any business labeled “logistics.”
An operations leader
An identified person at a matching company is researching warehouse automation. The signal belongs to that person.
A relevant conversation
Your rep can investigate fit and lead with the operational problem, instead of starting with a generic pitch.
The payoff: a better starting point for the next opportunity.
Illustrative example, not a customer result. Research indicates relevance, not a confirmed purchase.
Build a healthier path to quota.
Protect selling time
Direct attention toward stronger-fit opportunities before poor-fit pursuits fill the week.
Raise the quality of outreach
Prepare around a person’s relevant research and the business characteristics that make the company a fit.
Make the next quarter smarter
Use actual sales outcomes to refine who deserves your team’s attention next.
What a sales leader needs to know before buying.
What does a rep actually receive?
Is this just company-level intent with a contact list?
How does this work with our CRM?
Give your reps a stronger path to quota.
See how your customer outcomes can reveal better-fit companies and the people your team should consider next.