Know what a company actually does.
InMarketIQ analyzes company websites to classify what businesses sell, how they operate, and who they serve. That business understanding gives Customer DNA a more specific basis for matching companies.
One industry category can contain very different businesses.
Website-derived classification helps distinguish specialization, customer markets, and operating requirements within the same broad category.
Aster Fulfillment
Warehousing- Services
- Refrigerated storage and distribution
- Customers
- Food producers and distributors
- Operating needs
- Cold-chain handling and temperature control
Meridian Fulfillment
Warehousing- Services
- Apparel pick, pack, and parcel fulfillment
- Customers
- Online apparel retailers
- Operating needs
- Order accuracy and parcel throughput
A business profile with usable context.
Company Intelligence brings commercial classification and conventional company attributes into the same evaluation.
Identity
Company name, primary domain, related domains, and company identifier.
Business meaning
Products, services, specialization, business model, and customer markets.
Firmographics
Employee and revenue ranges, location, and industry classifications.
Relationships
Professional roles, connected people, customer accounts, and available research context.
Business classification gives customer matching more detail.
Describe the company
Identify what the business does and the markets it serves.
Apply Customer DNA
Compare the company with the pattern learned from customer outcomes.
Evaluate the people
Use relevant person-level research inside companies that fit.
Inspect company matching for your market.
Walk through the information, matching logic, and buyer output relevant to your business.