One connected identity for every person and company.
The InMarketIQ Identity Graph resolves people, professional roles, companies, domains, locations, and contact points into persistent records. It gives every downstream signal a stable person and company to attach to.
The connected system of persistent people, companies, professional roles, domains, locations, and contact points that allows InMarketIQ to recognize the same person or business across multiple records and events.
Identity is more than a name and an email.
A usable buyer identity must show who the person is, where they work, what role they hold, how they connect to the company, and which contact points belong to the same record.
Person
Persistent identity, name, professional profile, location, work history, and identity-linked attributes.
Professional role
Full job title, normalized title, department, seniority, current company, and prior company relationships.
Company
Persistent company identity, primary domain, related domains, company attributes, and connected people.
Contact point
Business email, alternate professional email, mobile phone, direct number, and LinkedIn profile.
Relationship
The connection between a person, role, company, domain, contact point, and observed activity.
Record state
Validation status, last-seen date, update date, source type, and confidence indicators.
Raw variations become one usable professional identity.
Identity establishes the entity. Buyer intelligence establishes priority.
Who is this person?
Resolves the individual, professional role, company, domains, and contact points. It provides the stable identity used across the platform.
Why does this person matter?
Adds company fit, research activity, website engagement, customer outcomes, CRM context, and buying-group relationships to determine priority and action.
Resolve the people behind the market.
See how InMarketIQ connects person identity, company context, and buyer evidence into records your revenue team can use.